Tag Archives: angpao

Spreading Fortune with Your Marketing Emails

New Year doesn’t always end on January 1. Just ask the Chinese. But speaking of which, ever heard of angpao? In Cantonese, it literally means “red packet” and is meant to symbolize good luck and fortune (with money inside to prove that point).

Do your marketing emails stand for the same thing? Will it represent prosperity and productivity to your B2B prospects… or are you just looking to waste more of their money?

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