Tag Archives: design fail

IT Marketing Tips – Spider-shooters are Design Role Models

Technology can be a lot more prevalent than it lets on. Consider it another hallmark of how far it’s advanced. It’s kind of like Spider-man’s web shooters. Out of all his powers, his webs are the only things that haven’t always been an actual part of his mutation (instead, they’re produced by signature web-shooters he developed himself).

While Peter Parker’s gadget is still a little beyond current tech, tech itself is just as often taken for granted. Then again, maybe there’s some good in that. Sometimes it’s better to market tech as something that can work so naturally in the background that people don’t notice it’s there.

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