When it comes to technology, it’s very easy to confuse reducing the amount of work and improving the work being done. Sometimes they can be one and the same. However, your best prospects blaze through your appointment setting for only one of these benefits: That is the improvement of their work.
When a technology disaster strikes a business organization, it can be very difficult to market a better solution to its decision makers. There may not be tragic body counts and the office building might remain standing. Yet regardless, their state of mind couldn’t care less about the difference. You will still come off as shamelessly opportunistic and might even be suspected of the attack.
So which is better? That your IT leads come through a hotline?
Daydreaming is typically associated with lack of productivity, poor performance, and poor job satisfaction. Although, that seems to be more from an HR perspective. Ever thought of seeing daydreams from a customer’s perspective? You might be surprised.
The content could describe your next set of IT leads.
For those that hesitate to outsource, it’s common to believe that a company will eventually reach a point where it can hire, set up, and train all of its lead generation resources. Why place the burden on offshore call centers or deny yourself a bigger work force?
There is one big reason: Nothing is worth the price of losing your IT leads.
People who are into role-playing fantasy aren’t strangers to the prestige class trope. Yet oddly enough, they don’t immediately recognize its real-world counterpart: Getting promoted. For sales reps, that’s a word they can understand. On the other hand, some may not understand the difficulties that come with it because they’re too enamored by the managerial perks.
Here’s where the analogy goes full circle. The prestige class found in gaming can teach sales rep a lot about how practices like outsourced lead generation serve as a key to surviving in the new role (not just gaining it).