These days, when something is cheap, people already start doubting its quality. It’s hard to blame them given that you live in an age of bootleg DVDs, cellphones, and God knows what else rips people off.
This mentality also extends to B2B products and services. Lead generation for example gets cheaper when you’re not invested in training and management of your marketing staff. That however doesn’t put a single price tag on it or else there wouldn’t be so many vendors.