It’s normal for you to make sure that there are no nasty surprises waiting for your sales reps whenever they decide to pursue some of your B2B leads. But on the other hand, there will always be a cap to how much you can assure them.
It’s like when you give somebody a superhuman mutagen saying there’s only 5% chance of something going completely wrong. Putting that 95% instead might sound impressive but the truth there’s really no absolute guarantee that it won’t create the next supervillain.
Thousands of apps are made each day as app-building kits are made available through open-source software. B2B marketers are just among the many looking to integrate the technology in the hopes of generating more leads and sales.
When you say water cooler at work, pretty much anybody employed in the office space can tell what it means. It’s that age-old business word that classifies the sort of small talk and small stuff workers do even while on duty. It’s that one category for topics that have nothing to do with your line of work or that of your company’s.
Although, have you ever wondered what would happen if you took all that and applied it to your marketing content? Try taking a quote just like the one here and putting it next your own company blog. You’ll get the idea.